Business & Finance
Marketing Manager Salary
Plans and directs campaigns to build brand awareness and drive demand.
Low
$72,000
Average
$106,000
High
$148,000
What this role does
- Develop marketing strategy and campaigns
- Manage budgets and agency relationships
- Analyze campaign performance
- Coordinate with sales and product teams
Education & path in
Bachelor's in marketing, communications, or business
Experience level: Typically 5+ years in marketing roles first
Where it pays best
States that typically pay above the national average for this role: New York, California, Illinois, Massachusetts, Texas. Actual pay depends heavily on metro area, employer size, and cost of living.
Job outlook
Faster than average
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Figures are editorial estimates as of Jul 1, 2026, not official government statistics. For official data, see the Bureau of Labor Statistics.